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100% Named Official Sponsor of the Zuma Beach Triathlon

We’re fired up to welcome 100% as a new sponsor of the Zuma Beach Triathlon! For the bike and run along Zuma’s coastal course, their cycling apparel and performance eyewear deliver precision, lightweight comfort, all-day protection in the elements and unmistakable style,. Trusted by top athletes and built for real-world conditions, their gear is made […]

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LMNT Named Official Hydration Partner of the Zuma Beach Triathlon

We are proud to announce LMNT as the Official Hydration Partner of the Zuma Beach Triathlon! Known for its science-backed, salt-forward electrolyte drink mix, LMNT will keep athletes fueled and performing their best with hydration available along the scenic Zuma Beach run course and for all competitors at the finish line.  See Full Press Release

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Pedal Mafia Is the Official Apparel Partner of the 2025 Zuma Beach Triathlon!

We’ve teamed up with Pedal Mafia to bring you premium, limited-edition race gear that is built for comfort, performance, and serious style. The official 2025 Zuma Beach Triathlon Collection is now available to shop through August 4th and orders will ship approximately 6 weeks later—just in time for race day! Use password “25” to order your gear by midnight on

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Corporate Challenge Season Has Officially Kicked Off!

We’ve been on the road this past month meeting the incredible teams participating in the Zuma Beach Triathlon Corporate Challenge this September! Some of LA’s top corporations like Bank of America, Merrill Lynch, Lionsgate, Medtronic, JP Morgan Chase, Saban Films, and many more are already gearing up for a great event! There’s still time to create a team, bond outside

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